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Dan
Lawyer
Product Leader & Innovation Strategist
airfocus by Lucid
Dan Lawyer is a seasoned product leader with a 25-year track record of crafting delightful, value-driven solutions that solve real problems. Currently a pivotal force at Lucid, Dan's expertise spans the art and science of experience design, honed through leadership roles at Adobe, Ancestry, and Vivint. He is deeply passionate about empowering product and design organizations to realize their full potential, guiding them through the complexities of innovation and market evolution. Dan's profound understanding of product leadership makes him a compelling voice for navigating today's rapidly changing technological landscape.
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27 May 2026 11:45 - 12:15
The north star framework in practice: A CPO’s guide to aligning teams with metrics
In the vast and often chaotic landscape of product development, a single, unifying metric can be the difference between aimless effort and focused, impactful growth. This keynote will provide a clear, actionable roadmap for product leaders seeking to cut through the noise and unify their organization around what truly matters: a single, high-leverage metric that predicts long-term success. We will delve into the practical challenges and triumphs of implementing a North Star Metric (NSM), moving from abstract concept to concrete execution. Attendees will leave with the knowledge and tools needed to implement the North Star Framework, empowering them to lead with clarity, foster cross-functional alignment, and drive meaningful, sustainable growth for their product and company.