Chief Product Officer
Ethifinance
Gemma McCarthy-Maidment is Chief Product Officer at EthiFinance, where she leads product strategy across sustainability data, analytics and intelligence. With more than 17 years of experience spanning B2B SaaS, data and digital transformation, she has built and scaled product portfolios across sustainability, consumer technology, market intelligence and financial services.
Previously, Gemma held senior product leadership roles at ESG Book, Sedex and GfK, where she led digital transformation, launched new data-driven products and helped drive commercial growth. She brings particular expertise in turning complex data into actionable insights, building high-performing product teams and aligning product strategy with long-term business outcomes.