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Jaime
McFarland
VP, Head of Design
Airtable
Jaime has spent the last two decades translating complexity into intuitive, useful, and engaging experiences for real people. As Head of Design at Airtable, she leads the company’s innovative and user-focused design team spanning product design, research, content, and brand. Throughout her career at design-powered companies like Slack, Lyra Health, and Opower, Jaime has leveraged her deep understanding of human behavior, technology, and craft to impact millions of users worldwide.
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02 December 2025 15:00 - 15:30
When roles collapse: The value AI creates for product leaders
Your PM just shipped a feature without writing code. Your engineer is conducting user research. Your designer is building functional prototypes. This isn't chaos, it's the new reality of AI-native product development. At Airtable, we discovered AI doesn't just accelerate workflows, it breaks down the walls between product, engineering, and design. In this talk, I'll discuss how (and why) we restructured the Airtable product org into rapid-iteration teams shipping weekly and platform teams building infrastructure and why our new mantra is prototypes over decks. I’ll also talk about why every product leader needs to be hands-on again, and whether your legacy product is an AI superpower or an anchor. You'll leave with a framework for building AI-native teams where everyone becomes a builder.
02 December 2025 10:15 - 11:00
Interactive roundtable discussions
Pens down, it's time to network. This session will give you the chance to work with others in attendance to tackle some of the key challenges many of you face in your day-to-day roles. The old adage that "a problem shared is a problem halved" really does stand true. This session provides you with a unique opportunity to share insights, strategies, and collective wisdom on overcoming the unique challenges faced by product leaders. Harness the power of collaborative problem-solving, gaining diverse perspectives on adapting strategies to meet evolving demands. Roundtable topics: • Product portfolio management. • What happens next? What lies ahead and how product leaders are planning to navigate the next year. • The art of platform product management team development. • Being a women in leadership. • CPOs as business leaders. and more.